So. The Aerospace Industries Association would like to put a 30 second cut of NASA’s We Are the Explorers video ahead of the Star Trek Into Darkness premieres in major movie markets to expose its “space exploration is awesome” message to a much wider audience. They are currently Kickstarting the project to secure the ~33,000$ necessary to buy the slot. The campaign is all about people making a show of support for space exploration by kicking a few bucks towards a really cool and worthwhile cause. Have I mentioned the thing is voiced by Peter Cullen, also known as Optimus Prime? Because it is.